The collective Parallax interest was piqued more than usual with the arrival of a couple of publications this week. Our studio was profiled in the design edition of “Deluxe Adelaide”. And our work for Henry’s Drive Vignerons was published in “Boxed and Labelled” by German publisher, Gestalten. Kudos also to our friends at Voice, featured in “Deluxe”, and Mash in “Boxed and Labelled”.

At the recent Design Institute of Australia Awards, we were honored to receive the President’s Award for our work with McLaren Vale Beer Company. In the words of Co-Presidents Simon Dodd and Brendon Harslett:

“We were taken with this bold, simple and strikingly effective result by the team at Parallax. Boutique Beers have become a new canvas for Graphic Designers who have traditionally focused their talents in the hospitality industry upon wine labels, so a refreshing and stunning result such as this certainly grabbed our attention. Further to the design itself, and as a great success story, McLaren Vale Beer Company first developed the recipe here in South Australia and is currently looking to set up manufacturing on a larger scale close to their origins, and is now the fastest growing beer company in Australia.

So drink up and celebrate an award winner that will help promote local South Australian manufacturing.”

At the 34th Annual AADC Awards held at the National Wine Centre on 7 March 2011, Parallax was awarded for ten projects, five of which went onto receive trophies. Established in 1975, the AADC (Adelaide Advertising and Design Club) exists to promote high standards in the South Australian advertising and design fields and the AADC Awards are widely recognised as one of the best creative awards shows in the country.

Awarded projects were:

Trophies
Cheese Culture—identity
Robinson’s Accident Repair Centre—identity
Robinson’s Accident Repair Centre—typography
Tilly Devine—packaging
Tilly Devine—typography

Finalists
Pipsneak—identity
St Vincent de Paul—publications
The Powder Monkey—packaging
The Chosen—packaging
Public Trustee—environmental graphics

Communication Arts is the largest international publication of visual communications. We were delighted to find out that our work for Bleasdale’s Double Take and Tilly Devine was included in their first ever Typography Annual in January 2011.

The Type Directors Club is an international organisation based in New York that is devoted to excellence in typography. At the recent TDC57 typography awards, our work rebranding Robinson's and packaging for Tilly Devine received Certificates of Excellence. Tilly Devine was also honoured with a judge’s choice award.

In October 2010, the Australian Graphic Design Association held their 10th National Biennial Awards in Brisbane. The AGDA Awards has been Australia's benchmark for creative excellence since 1992—honouring design innovation, culture and business. Parallax collected eight distinctions and nine finalists.

Distinctions went to the following projects:
Hardys identity
Little Bird
Finsbury Green
Double Take
Thomas Hardy
The Powder Monkey
Hardys typography
Studio Warming invitation

In July 2010, our very own Kellie Campbell-Illingworth was named one of the world’s top 50 creatives under the age of 30 by the New York Art Directors Club at their annual Young Gun awards—the only Australian to be included in the list in 2010. Way to go Kell!

From a pool of over 20,000 entries, our work for Finsbury Green on their Sustainability Report was selected as “In-Book” at the 2010 D&AD Awards. D&AD is a London based organisation devoted to promoting excellence in design and advertising internationally. The D&AD Awards are recognised as a major event in the world of design and advertising, and we are honoured to have been selected.